Bye Bye Little Boxes

We’ve been selling ProCell batteries for about 25 years, and we’ve always liked the way they were packaged. Bulk packaging in cardboard boxes, meant less waste (no plastic), easier opening (no blister packs) and easy inventory control.

Duracell has decided that it is time for a change.

If you use the ProCell AA’s and AAA’s, you are used to each box of 24 batteries containing six smaller boxes containing four batteries each.

Wireless mic users, in particular, liked these small boxes because it was easy to allocate the correct number of batteries for multi-site events and knowing which batteries were really fresh was easy to manage.

No longer! The boxes of four are gone and now boxes of 24 contain loose batteries.

Here is the announcement that Duracell provided for their distributors.